Facebook’s latest innovation – Graph Search, went live in January 2013. Currently it covers four basic searches but it is expected to expand over the coming years. If you take a look at the InfoGraphic at the bottom of this post you will see how you can Make Money with Facebook Graph Search. I'm sure you've all seen what it looks like below:
Graph Search uses the one trillion or so social connections on Facebook to provide relevant and professionalized search results.
The name itself is derived from a sociogram which Facebook uses to depict the personal relations of its users. It currently supports searches for the following types of objects – public posts, people, pages,events,applications, groups, places, check-ins and objects with locations info attached.
Because Facebook Graph Search uses connections on the social network to provide relevant and personalized search results, there’s a huge opportunity for small businesses to grow naturally, via digitized word-of-mouth (which is trusted by 92 percent of consumers).
“Graph search could help over 13 million small businesses get discovered,” said Facebook’s Dan Levy.
Zuckerberg calls Graph Search one of the “three pillars” of Facebook (the other two being Timeline and Newsfeed). Zuckerberg also has said that Graph Search is different from Web search because it fulfills a different need for Internet users. In a news release, two Facebook executives who introduced Graph Search on the site wrote: “Graph Search and Web search are very different. Web search is designed to take a set of keywords (for example: 'hip hop') and provide the best possible results that match those keywords. With Graph Search you combine phrases (for example: 'my friends in New York who like Jay-Z') to get that set of people, places, photos or other content that's been shared on Facebook. We believe they have very different uses."
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How you can Make Money
with Facebook Graph Search
( Infographic Included)
Graph Search uses the one trillion or so social connections on Facebook to provide relevant and professionalized search results.
The name itself is derived from a sociogram which Facebook uses to depict the personal relations of its users. It currently supports searches for the following types of objects – public posts, people, pages,events,applications, groups, places, check-ins and objects with locations info attached.
Because Facebook Graph Search uses connections on the social network to provide relevant and personalized search results, there’s a huge opportunity for small businesses to grow naturally, via digitized word-of-mouth (which is trusted by 92 percent of consumers).
“Graph search could help over 13 million small businesses get discovered,” said Facebook’s Dan Levy.
Graph Search - One of the Three Pillars of Facebook
Zuckerberg calls Graph Search one of the “three pillars” of Facebook (the other two being Timeline and Newsfeed). Zuckerberg also has said that Graph Search is different from Web search because it fulfills a different need for Internet users. In a news release, two Facebook executives who introduced Graph Search on the site wrote: “Graph Search and Web search are very different. Web search is designed to take a set of keywords (for example: 'hip hop') and provide the best possible results that match those keywords. With Graph Search you combine phrases (for example: 'my friends in New York who like Jay-Z') to get that set of people, places, photos or other content that's been shared on Facebook. We believe they have very different uses."
