Social Media Marketing is not as easy as it seems being there are hundreds of social networks and there are a different set of rules, restrictions and social etiquette based on the social network that you market on. Of course from time to time everyone makes mistakes on social media...even the largest, most experienced brands. It happens. However, if you follow a few guidelines to help you avoid the pit holes or as some would call it the "The Valley of Death" as you travel down the social media marketing road, I'm pretty sure you could avoid making some of the mistakes that others have made before you. Here are 10 social media marketing do's and don'ts to learn from...
1. Keep it Short!
It has been proven that shorter posts get more engagement than longer posts. Nobody wants to read a book. On Twitter, you don't have much choice, you have to keep it brief because you only have 140 characters. However you should aim to keep your tweets even shorter, perhaps 120-130 characters, so that others have room to make a comment when they re-tweet you.
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10 Social Media Marketing Do's and Don'ts
SOCIAL MEDIA DO's:
1. Keep it Short!
It has been proven that shorter posts get more engagement than longer posts. Nobody wants to read a book. On Twitter, you don't have much choice, you have to keep it brief because you only have 140 characters. However you should aim to keep your tweets even shorter, perhaps 120-130 characters, so that others have room to make a comment when they re-tweet you.
